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The Agora
The official MktSoc blog and content page
Founded by Camille Rochaix '22
Fall 2024 issue directed by: Elaine Liang & Adrianna Nehme
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Eva Zhong
Dec 3, 2024
5 min read
Rebuilding Diesel: Successful Branding for Successful Living
Dec 3, 2024 By: Eva Zhong Courtesy of Diesel We are no strangers to Diesel’s white and red san serif logo, now plastered across green...
Lekhya Kantheti
Nov 20, 2024
7 min read
Let’s get lost in IKEA
Nov 20, 2024 By: Lekhya Kantheti IKEA is more than just a store — it’s an experience. Living near an IKEA back home, it naturally became...
Alisia Houghtaling
Nov 13, 2024
3 min read
BookTok: How Social Media is Reviving the Love for Reading
Nov 13, 2024 By: Alisia Houghtaling Courtesy of The Silver Streak I was always a big reader as a kid, but once I got busy in middle and...
Eva Zhong
Nov 13, 2024
6 min read
Playtime or Exploitation? The Ethical Tightrope of Marketing to Kids
Nov 14, 2024 By: Eva Zhong Courtesy of Prostock-Studio | Getty Images In a world where, for better or worse, our youngest consumers are...
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