The Agora

April 2, 2024 By: Larry Dong Just over a decade ago, people creating content on the internet were mostly living modest lives, often...

Feb. 15, 2024 By: Krystal Wu Courtesy of spiceworks.com Artificial intelligence and big data have been all the rage. You've probably come...

May 2, 2023 By: David Huang It’s already May. I sit at my desk, the glow from my laptop bathing my face in a sea of white. It’s already...

May 2, 2023 By: Krystal Wu Calling all coffee and marketing enthusiasts! Come with Krystal to tour two specialty cafes in NYC and learn...

April 27, 2023 By: Jin Wu Nam Get to know a little more about the humans of Marketing Society. Introducing Marketing Society's 2022-23...

April 14, 2023 By: Jin Wu Nam Get to know a little more about the humans of Marketing Society... starting off with Marketing Society's...

March 25, 2023 By: Patrick Wu Patrick Wu takes our Tuesday adversaries to the next level with a thorough critique and final tier list of...

December 15, 2022 By: Grace Tan & Ploy Tanomvorsin There is perhaps no more important concept in understanding the current state of...

December 11, 2022 By: Annette Yang As we brace ourselves for upcoming finals and look forward to a long-awaited winter break, I wanted to...

December 2, 2022 By: Michael Sun Content Team writer Michael Sun tries his hardest to explain what Marketing Society is to people who...

November 7, 2022 By: Kevin Choi Fall '22 Content Committee member, Kevin Choi, launches "Music Marketing in Minutes," a special project...

October 22, 2022 By: Annette Yang Director of Content, Annette Yang, brings you the first episode of her brand new video podcast series,...

April 30th, 2022 By: Annette Yang Co-director of Content, Annette Yang, introduces Episode 3 of “Marketing Me”: a podcast about the art...

In this episode, I explore how Olivia Rodrigo's "Sour" disrupted the industry through its consistency, cohesiveness, and fan engagement.

April 9th, 2022 By: A.J. Gastélum The average consumer is estimated to see between 4000-10,000 ads each day. In New York City,...

In this episode, I dive into Fine Line by Harry Styles and the unconventional (online & offline) marketing strategies used for promotion

March 26, 2022 By: Annette Yang Co-Director of Content Annette Yang introduces Episode 2 of “Marketing Me”: a podcast about the art of...

In today's episode, I explore the concepts & themes of After Hours by The Weeknd, as well as the cohesive and creative marketing strategies

February 26th, 2022 By: Annette Yang Here at Marketing Society, we often talk about branding in the context of firms and products....

March 29th, 2021 By: Camille Rochaix & Andrew Ni How do you advertise something as complex as a hybrid cloud service? How do you feature...